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CRM and Selling

Code:
CPSA 3281

This course is designed to provide students with the essential skills required to be a sales professional in a Business-to-Business (B2B) environment. The course will explore computer and communication technologies as they apply to business-to-business selling and will provide an introduction to the use of customer relationship management (CRM) and web selling. Students will develop their skills by creating a detailed step-by-step sale simulation of a product or service using a consultative approach and creating a win-win environment for both the prospect and the seller delivered via YouTube.


Textbooks:

  • Winter - None required

Prerequisites:

  • COMM 2284 Communications for Business I

This course is part of the following program(s):

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Scheduled Dates

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CRN Day Date Time Hours Location/
Delivery Method
Fee Availability
10804January 10, 2023 to April 18, 202312:00 am - 12:01 am42Online$367.63CLOSEDNotify Me