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Channel and Retail Marketing

Code:
MKTG 3288

This course focuses on the application of channel and retail marketing strategies to successfully develop and optimize organizational distribution systems. The student will use the key principles of channel design and implementation, end-user analysis, and retail merchandising to create channel and retail distribution strategies to enhance business marketing initiatives.


Equivalents:

  • MKTG 3208

Prerequisites:

  • (MKTG 2250 MARKETING II
  • Or MKTG 2280 Marketing II
  • Or MKTG 2290 Marketing II
  • Or MKTG 2200 MARKETING II )

This course is part of the following program(s):

Note: Clicking on any of the following links will take you to the program of studies where you can obtain more information or choose additional courses for your shopping cart.

Scheduled Dates

CRN Day Date Time Hours Location/
Delivery Method
Fee Availability
10361September 14, 2021 to December 21, 202112:00 am - 12:01 am42Online$319.17
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