Tour Management

This course will introduce students to the machinations of the touring side of the music business, including the responsibilities and working relationships between tour managers, artists, promoter/presenters, and booking agents. Students will spend the semester developing a realistic tour plan, which will involve choosing the most effective venues, deals, vehicles & route, researching & calculating all costs, developing a forecast budget, developing hospitality & technical riders, creating plans to maximize tour marketing & publicity opportunities, and learning the geography of the area to be toured.