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Strategic Management of Campaigns

Code:
FUND 1081

Elements of a successful fundraising campaign are examined. Students learn how to develop a compelling case for support, attract the best leadership potential, train volunteers, develop donor prospects and prepare a plan of action. Students also learn the importance of pre-planning and gain knowledge of feasibility studies. Management and financial strategies to effectively control the fundraising process of campaigns are explored. Practical implementation of fundraising strategies required to manage information generated during a campaign, such as processing gifts and dealing with information flow and technology are addressed.

Notes:

  • This course involves mandatory chats and mandatory group work.
  • FUND 1080 can be taken as a co-requisite with this course.

    Course Delivery Method:

    This course is delivered Online Asynchronously. For more information on the delivery methods, click here.

    • Textbooks:

    • Winter - None required
    • Spring/Summer - None required

    Prerequisites:

    • FUND 1080 Fundraising Introduction

    This course is part of the following program(s):

    Note: Clicking on any of the following links will take you to the program of studies where you can obtain more information or choose additional courses for your shopping cart.

    Scheduled Dates

    CRN Day Date Time Hours Location/
    Delivery Method    		 Fee Availability
    10774January 14, 2025 to April 22, 202512:00 am - 12:01 am42Semester Intake Online$342.50
    10758May 13, 2025 to August 19, 202512:00 am - 12:01 am42Semester Intake Online$342.50
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