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CRM and Selling

Code:
CPSA 3281

This course is designed to provide students with the essential skills required to be a sales professional in a Business-to-Business (B2B) environment. The course will explore computer and communication technologies as they apply to business-to-business selling and will provide an introduction to the use of customer relationship management (CRM) and web selling. Students will develop their skills by creating a detailed step-by-step sale simulation of a product or service using a consultative approach and creating a win-win environment for both the prospect and the seller delivered via YouTube.

Notes:


Course Delivery Method:

This course is delivered Online Asynchronously. For more information on the delivery methods, click here.

Textbooks:

  • Winter - None required
  • Spring/Summer - None required

Prerequisites:

  • COMM 1884 Communication Foundations

This course is part of the following program(s):

Note: Clicking on any of the following links will take you to the program of studies where you can obtain more information or choose additional courses for your shopping cart.

Scheduled Dates

CRN Day Date Time Hours Location/
Delivery Method		 Fee Availability
10708January 14, 2025 to April 22, 202512:00 am - 12:01 am42Semester Intake Online$342.50
10696May 13, 2025 to August 19, 202512:00 am - 12:01 am42Semester Intake Online$342.50
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