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Durham College Certificate
Program Description
Marketing is key to a successful business. An understanding of how consumers behave, together with research data and knowing how to capitalize on the latest digital trends, ensures that organizations can sell their products and services. Become familiar with the art and science of marketing and gain sound knowledge in product development, market research, advertising and sales, and short- and long-term planning in the corporate and small business environment.
Certificate Requirements
Program Of Study
Students are required to print or save a copy of the Program of Study when beginning the program. This document contains critical details about program progression and graduation requirements specific to the academic year in which your program was started.
Click to access the Program of Study for the current academic year.
Students who began this program prior to the current academic year may contact the Professional and Part-Time Learning office at ppl@durhamcollege.ca or 905-721-3052 to obtain your Program of Study and graduation requirements.
Program Outcomes
Upon successful completion of this program, students will be equipped to:
Career Options
Potential career and industry options may include:
Related Credentials and Courses
Graduates interested in further professional development may be interested in the following courses/programs:
To learn more visit Credit Transfer
Program Related Questions? Call 905.721.3052
If you are interested in applying for financial aid, please visit the Professional and Part-Time Learning OSAP Eligibility webpage.
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