Second-year Graphic Design student Kristin Cornell can make a major addition to her resume after placing third overall, and second in the People’s Choice Award, in the annual Packaging Association of Canada (PAC) Student Competition in May.
Representing Durham College (DC) after being voted in by classmates and faculty, Kristin competed against peers from across Ontario.
Nestlé Canada hosted the 2020 competition, offering up an interesting creative brief that focused on sustainability. Competitors were tasked with designing a completely plastic-free package for Nestlé’s KitKat Minis chocolate bars.
Kristin and her classmates worked on their designs for the competition as an in-course assignment. Although the competition became more challenging due to COVID-19 and the move to remote delivery for the remainder of the winter semester, Kristin powered through and finished her design in time to compete.
After presenting her final concept to representatives from Nestlé Canada and other industry experts, Kristin received valuable feedback that she’ll now take forward into her career as she continues to hone her design skills.
PAC added the Student Sustainable Packaging Design competition in 2008. Students are given a product to redesign and present to a packaging community audience and winners receive monetary rewards and high-profile industry recognition, which often leads to career opportunities.
DC congratulates Kristin on her achievement and takes great pride in the efforts of our Graphic Design students to make packaging more sustainable.