Entrepreneurship

Students will be invited to evaluate opportunities in the horticulture sector that could be developed into successful business activities. Capital costs, operational costs, financing, time for capital pay back, return on investment and other important financial considerations will be analyzed in a similar format that would be undertaken by a company pondering investments in new facilities, expansion or equipment. Leveraging opportunities, conducting market research, financing start-ups and ongoing management, such as inventory management and budgeting, will be discussed. Marketing and sales strategies for both goods and services sectors will be investigated. Business application of spreadsheets will also be studied.