Program Details
Media is a constantly evolving and competitive industry that demands professionals who have both practical experience in media production as well as highly developed critical thinking and writing skills. Experience the best of both worlds as a student in the Journalism and Creative Writing program. Achieve an Ontario College Diploma in Journalism – Mass Media and a Bachelor of Arts degree in Media Studies (with an option in Creative Writing) upon graduation in just four years.
Due to the constant evolution of technology and the increasing development of new platforms of communication, traditional media professions such as journalism are facing new opportunities, as well as new challenges. Changes in the delivery methods of traditional news have forced journalists and others within the journalism industry to change how they do their jobs. For instance, journalists can now research using generative artificial intelligence (AI) and collect information on their phones to deliver stories directly to multiple platforms and use generative artificial intelligence (AI) to create data visualizations or analyze documents.
Graduates will develop skills in: broadcasting, writing, podcasting, reporting, interviewing, editing, using AI, content creation and media production, teamwork and critical thinking. You will have knowledge of applicable legislation, standards and professional ethics and recognize the importance of continuous learning. More specifically, you will gain a clear understanding of the impact of digital technology and generative AI on journalism and will be able to respond and adapt effectively and efficiently to technological changes.
This program embraces the broad changes occurring in the media landscape and offers a progressive curriculum that allows you to focus on development of skills in journalism, social media and content creation on all platforms – online, social media and broadcast.
Develop the essential skills, knowledge and behaviours required to work in this progressive, critical profession.
Important links:
For more information about the program and learning outcomes, please visit www.trentu.ca/futurestudents/degree/journalism-and-creative-writing.
Program Learning Outcomes
- Report on stories in an accurate, detailed, balanced, professional, and timely manner.
- Apply computer and technical skills to designated production and research functions in journalism.
- Function both independently and as a member of editorial and/or production teams.
- Analyze knowledge from communities, current events and public affairs, and history to interpret and express the context for designated journalism publications and/or productions.
- Develop strategies for personal and professional development.
- Comply with relevant Canadian legislation, standards, and the principles and practices of journalism.
- Write and edit content for the designated media platforms.
- Publish and/or broadcast content for the designated media platforms.
- Apply production skills and use production equipment in the preparation and distribution of content for the designated media platforms.
- Assess mass media communications and technologies as they relate to the impact on social and ethical issues.
- Select and assess appropriate mass media technologies to meet the needs of the intended audience.
- Plan and design editorial content to fulfil a mass media communications strategy for the client’s requirements.
- Analyze shifts and trends in mass media technologies to anticipate the communication needs of the intended audience.
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