Starting The Business

Students will form small groups in this class and will be given $300 to start a real business with real products and or services that they will sell on campus at a Holiday Market in the PIT on campus. Students will get hands on experience to the benefits and drawbacks of starting a new business. They will have the opportunity to practice start-up skills through ideation, market feasibility analysis, the idea pitch, marketing, purchasing, budgeting, forecasting, cash management, and in person sales. Students will have an authentic opportunity to test their entrepreneurial skills through a real business venture.