This program will prepare you for a wide variety of music-based careers spanning:
- Major and independent record labels in roles including marketing, publicity, promotion, sales, artists and repertoire and brand partnerships
- Live music including tour management and booking, concert promotion and production and venue management
- Music publishing and administration including positions in copyright collection societies, industry trade organizations, copyright administration, music licensing and music supervision
- Artist management (e.g. managing a musician or managing one’s own musical career)
- Digital music management including streaming services, social networks and online music retail
- Event production including planning or managing live music events, conferences, workshops and more
- Music production including recording services
You will develop skills in management, marketing, promotion and small business while learning the essentials of event production, live sound reinforcement, studio operations and media. Challenging careers are available for skilled administrators and managers who can market and manage entertainment events and revenues; harness social media; manage tours; work directly with performers as booking agents or managers; prepare promotional materials; plan and organize itineraries; and negotiate, interpret and enforce contracts.
Post-admission Communications assessment
To help prepare you for success in your program and in your future career, all students accepted into this program will complete an assessment to determine their reading comprehension and writing skills. For more information, please visit the post-admission communications assessment webpage.